18 June 2006

Investing in your Values through SRI & CSR

SRI (Socially Responsible Investment) and CSR (Corporate Social Responsibility) are terms that get thrown about in lots of conversation. Who is really acting on them? How are they doing that? What is the role that values play?

I have a new client - Economie - who is addressing these issues through education and certification. On October 9th and 10th, they are going to hold the eco6 conference in Zurich, Switzerland.

What attracted me to Economie was their deep belief that values are key to innovating how we look at investment. Of course, money plays a role. Generally, that is at the expense of our values. It's where we turn a blind eye. And...it is here that opportunities abound to change that. There's nothing wrong with earning a profit, but not at the expense of what we believe goes against our norms of behavior.

Economie is trying to change that. During eco6, Economie will introduce the role of values in investment in the Muslim culture. They want to create the opportunity for the western world to see the advantages and impact of family values in the world of business and investment.

No comments: